I really love looking at fruit juices arranged on the shelves of supermarkets, convenience stores, and other shopping areas because their packaging are so cute.
But I think what Japanese designer Naoto Fukasawa created was absolutely stunning. Through literalist design, Fukasawa takes packaging design to a whole new level. He created these brilliant fruit juice packaging designs which are far from the usual packaging nowadays.
These cartons look freshly-picked! Aren't these bananas, strawberries, and kiwis realistic and irresistible?
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Naoto Fukasawa Takes Fruit Juice Packaging to a Whole New Level
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February 03, 2015
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